See why Palo Alto Networks selected LeanData to orchestrate their buying groups motion.

Read the full success story

Resource Center

All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

Webinar Rethinking the MQL: The Rise of Buying Group Strategy in ABM
Rethinking the MQL: The Rise of Buying Group Strategy in ABM

Are MQLs still relevant in modern ABM? LeanData CEO Evan Liang joins industry experts from Palo Alto Networks and TechTarget to debate buying group strategies and revenue processes that drive B2B success.

Infographic Buying Groups Cheat Sheet
Buying Groups Cheat Sheet

Tired of lead-based chaos? Grab the Buying Groups Cheat Sheet and see how real revenue power comes from engaging the entire buying committee.

Solution Brief Why More Revenue Teams Are Breaking Up with Chili Piper
Why More Revenue Teams Are Breaking Up with Chili Piper

Ditch the duct tape and tap into a go-to-market execution engine that actually works. See why LeanData is the smarter choice.

eBook The Enterprise Guide to Choosing Lead Management Software
The Enterprise Guide to Choosing Lead Management Software

Don't let a bad system block your best leads. Read the guide and find the solution that fits your team, your tech stack, and your goals.

Webinar From MQLs to ABM to Buying Groups: The Evolution of B2B GTM Strategy
From MQLs to ABM to Buying Groups: The Evolution of B2B GTM Strategy

Learn how to evolve your B2B go-to-market strategy by shifting from MQLs to ABM and Buying Groups. Featuring insights from LeanData, Forrester, and Demandbase.

Webinar Beyond MQLs: Unlocking Revenue Growth by Embracing Buying Groups
Beyond MQLs: Unlocking Revenue Growth by Embracing Buying Groups

Learn how B2B leaders from Palo Alto Networks and Siemens successfully transformed their marketing strategies from lead-centric to buying group approaches. Discover practical insights on change management, tech stack evolution, and measuring success in this expert panel.

Solution Brief LeanData + Demandbase
LeanData + Demandbase

See how LeanData and Demandbase together deliver real-time account insights and smart routing to streamline your sales process.

Solution Brief Optimizing GTM Team Performance
Optimizing GTM Team Performance

Discover how LeanData helps GTM teams improve performance with real-time insights, audit logs, and workflow visibility.

eBook From DIY to Purpose-Built: Choosing the Right GTM Execution Solution
From DIY to Purpose-Built: Choosing the Right GTM Execution Solution

Struggling with DIY lead management in Salesforce? Discover the pros, cons, and smarter path to a scalable GTM execution solution in this essential guide for growth-minded teams.

Webinar Best Practices for Scale and Efficiency in RevOps
Best Practices for Scale and Efficiency in RevOps

Is your revenue team struggling with lead routing inefficiencies, data fragmentation, or slow response times? This webinar features three RevOps executives who shared proven strategies to overcome these challenges and build more predictable revenue streams.

eBook Delivering Exceptional Customer Experiences with LeanData
Delivering Exceptional Customer Experiences with LeanData

Understand how LeanData helps businesses streamline operations, automate processes, and respond faster, creating loyal customers who spend more.

Interactive Tour BookIt Suite: Interactive Tour
BookIt Suite: Interactive Tour

Scheduling meetings with buyers doesn’t have to be a hassle. Automate the process from start to finish: instantly qualify and book meetings through webforms or chatbots, ensure smooth handoffs between team members, and set up custom scheduling rules—no coding needed