The Revenue Orchestration blog

Timely and topical insights to move your revenue team forward

Showing 1-12 out of 268 found articles
Blog 5 Sales Development Trends to Watch in 2021
5 Sales Development Trends to Watch in 2021

In 2020, the global COVID-19 pandemic uprooted nearly everything, and “business as usual” quickly became “business as unusual.” For those...

Blog Customer Reviews on Lead-to-Account Matching & Routing
Customer Reviews on Lead-to-Account Matching & Routing

Last year, eight years after LeanData pioneered the Lead-to-Account (L2A) Matching and Routing software solution space, the technology was officially...

Blog The Revenue Engine Podcast: An Interview with Evan Liang of LeanData
The Revenue Engine Podcast: An Interview with Evan Liang of LeanData

The Revenue Engine podcast is a weekly show hosted by Rosalyn Santa Elena, a revenue operations (RevOps) expert. Each week,...

Blog Optimizing Your SDR Tech Stack for High-Growth
Optimizing Your SDR Tech Stack for High-Growth

Sales Development Representatives (SDRs) are the backbone of any B2B sales organization, helping to generate a consistent pipeline and drive...

Blog The Key to ABM: Sales and Marketing Alignment
The Key to ABM: Sales and Marketing Alignment

Going to market effectively – and efficiently – in the B2B space requires sales and marketing alignment. It’s a challenge...

Blog Scaling Enterprise Growth with LeanData Routing Multi-Graph
Scaling Enterprise Growth with LeanData Routing Multi-Graph

As your enterprise business scales, your go-to-market (GTM) motions tend to get more complicated. Business units (BUs) with their own...

Blog [Webinar Review] Scaling an Inbound Sales Development Process
[Webinar Review] Scaling an Inbound Sales Development Process

When does a blessing of 15,000 to 20,000 new inbound leads per week become a curse? Perhaps when it overwhelms a go-to-market (GTM) motion reliant on time-consuming, inefficient manual processes.

Blog Winning the Relay Race of Your Go-to-Market Motions
Winning the Relay Race of Your Go-to-Market Motions

At LeanData, we recently held our 2021 Revenue Kickoff , and I took the opportunity to run the team through...

Blog Creating a CRM Data Strategy for Your Revenue Success
Creating a CRM Data Strategy for Your Revenue Success

Your primary objective as a sales and marketing professional is to drive revenue as a catalyst for your organization’s growth....

Blog How to Automate Lead Routing in Salesforce
How to Automate Lead Routing in Salesforce

How assignment rules work in Salesforce When leads come into your Salesforce instance, a rep needs to reach out to...

Blog The Brightest Trends of 2018
The Brightest Trends of 2018

With the new year here, we’d like to take a quick look back at 2018 and the trends that it’s...

Blog How to Master the Art of Customer Marketing
How to Master the Art of Customer Marketing

In recent years, there has been a growing challenge for businesses to differentiate and filter amongst competition. This has given...